Go-To-Market Challenges 2015
Survival of the fittest: Besides all other success criterias, a company’s go-to-market (GTM) strategy can be responsible for the ultimate thumb’s up or thumb’s down judgement regarding the future of an ambitious high-tech enterprise.
TESLA & Co – Challenger in Central Europe
Time of change might be close: Some of my friends are currently thinking about purchasing a new car – and (stunning..) questions are raising if it makes sense to switch to an electric car now! No, it is more than that – from the questions…